Las Vegas, NV (USA) – As the beaches in Southern California begin to swell with surfers, swimmers, and tanners, the area is also gearing up for the arrival of the next wave in the fitness industry. This Saturday, the second UFC® Gym™ opens doors in Rosemead, California.
With cutting-edge training techniques including MMA programming such as Muay Thai kickboxing, jiu jitsu, and self-defense classes, as well as one-of-a-kind offerings like UFC Kid’s Gym Fitness, Octagon Training Disciplines, and High-Octane Conditioning, the Rosemead facility is the ultimate fitness destination.
“We were blown away with the success of the first UFC Gym,” said Dana White, UFC President. “Mark Mastrov and Jim Rowley captured the UFC in every way possible, from the look and feel, to the energy of a live event, to fighter training methods, and the passion of our fans. I have no doubt Rosemead will be another huge success; the UFC Gym has opened a new era of fitness for men, women and families.”
“This facility continues the UFC Gym approach of featuring unique fitness programming that changes the way people think about fitness,” said Jim Rowley, NEFC / UFC Gym CEO/co-founder. “With our innovative fitness training, we create an atmosphere in which our members see immediate results. What’s more, they can do so in a facility that is second-to-none. No one out there can replicate what we do. UFC Gym is not what you might expect and more than you could imagine.”
In addition to its revolutionary training programs, the UFC gym in Rosemead will have the most sophisticated cardio equipment and more than 25-tons of free-weights. If that isn’t enough, the 40,000 square foot Rosemead location also boasts spacious locker rooms with dry saunas, and a place to relax for healthy fare and drink alternatives inside the 1400 square foot “Arm Bar Café.” Plus, members will have access to an exclusive UFC Gym Store where they can find the very latest in UFC apparel and products.
Ultimate Fighting Championship® – http://www.ufc.com
Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over twelve UFC live Pay-Per-View events annually and 30 live arena events around the world. UFC programming is distributed in the United States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s Versus network. UFC content is distributed commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada. Globally, UFC programming is broadcast in over 130 countries, territories and jurisdictions, reaching 430 million homes worldwide, in 20 different languages. Ancillary businesses now include UFC.com with over 5 million unique visitors per month, the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC Gym™, UFC Fight Club affinity program, UFC Fan Expo™ festivals, branded apparel, trading cards, articulated action figures and other media including best-selling DVDs and a U.S. bimonthly magazine.
Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The Ultimate Fighter®, Submission®, As Real As It Gets®, Zuffa®, The Octagon™ and the eight-sided competition mat and cage design are registered trademarks, registered service marks, trademarks, trade dress and/or service marks owned exclusively by Zuffa, LLC and licensed to its affiliated entities and other licensees in the United States and other jurisdictions. All other marks referenced herein may be the property of Zuffa, LLC, its affiliates or other respective owners.
About New Evolution Fitness Company (NEFC)
Based in Northern California, New Evolution Fitness Company (NEFC) has a two decade plus record of success delivering superior returns on investment in the acquisition, development, management and operation within the fitness industry both domestically and internationally. Founded in 2008 by Mark Mastrov and Jim Rowley, the current team of NEFC professionals represents over a century of experience working in a broad sector of health, wellness, sports, entertainment and fitness.